Monday, October 16, 2023

Mercury.




Liquid Metal.

Mercury was a truck brand launched by Chris Miller in 1997. He was already running Planet Earth and Rhythm so the structure was in place to expand his business with a truck line. The initial pro team was Jamie Thomas, Chany Jeanguenin, and Caine Gayle.

The truck photo is of their second design. From what I recall, there wasn't much difference between the two models and I wanted to include good photo of the truck. Mercury definitely benefited from Jamie's popularity at the time.

Team: Transworld - May 1997 Volume 15 Number 5

Truck: Transworld - December 1999 Volume 17 Number 12

1 comment:

Anonymous said...

I think they started this brand mainly cuz Jamie was blacklisted from DLX companies, from what I was told they were basically indy rip offs made at Gullwing