Wednesday, February 8, 2012
Black Label Spring 1992 Catalog.
Classic Black Label.
You've got John Lucero's art with copies of photos and text from ads, all laid out on a photocopier to be printed on an 11" x 17" piece of paper.
I've always been a fan of Lucero. I didn't know all that much about him until the last eight years or so once skateboarding started documenting its past more. I knew that he did graphics for people and I really liked the early Lucero/Black Label art, but I never realized the extent to which he was involved in things. Skateboarder's current Raiders Of The Lost Archives episodes with John are a lot of fun to watch. He comes off as a very likable guy that loves skateboarding, similar to Lance Mountain. I know this comparison has been made before, but Lucero is skateboarding's fun loving uncle.
The team represented in the collage includes John Cardiel, Max Evans, Jeff Grosso, Shawn Martin, Skip Pronier and Ben Schroeder. I'm pretty sure Gino Iannucci would have been on the team at this point, but he might not have had any ads just yet. Jason Dill might still have been on Blockhead. Keep in mind that this is from early 1992 and all the photos would have probably been from 1991.